The Balearic Islands are consolidating their position as a leading player in the Spanish and international audiovisual sector, and the celebration of the eighth edition of FITUR Screen edition of FITUR Screen has served to reinforce this position. The Balearic Islands have demonstrated that they combine unique infrastructure, talent and natural environment, positioning themselves as a strategic destination for filming and audiovisual projects.
Within the framework of this space for the audiovisual sector, the autonomous region has been the protagonist in two of the most relevant initiatives of this proposal. All this, under the signature of the Illes Balears Film Commissionwhich has been present at the Madrid Trade Fair Institution as a key service of the Institut d’Indústries Culturals de les Illes Balears (ICIB)..
One of the key moments of this first day was undoubtedly the presentation of the tenth edition of Conecta Magaluf – Mallorca. presentation of the tenth edition of Conecta Magaluf – Mallorca.an international market that boosts creation and the audiovisual industry. The event, to be held from May 25 to 28 in Magaluf, will bring together more than 300 industry professionals, including producers, distributors, content managers and world-class platforms. The participation of the Government of the Balearic Islands reinforces the institutional commitment to an event that, as underlined by the Minister of Tourism, Culture and Sports, Jaume BauzàThe event “unites the three fundamental axes of our government’s action: Culture, Tourism and Economy”.
For the Ibiza Film Commissionthe relationship with Conecta Fiction goes back a long way. three yearsThe organization has provided constant support to the event, promoting the projection of Ibiza as a filming location and as a hub for creative talent. One of the highlights of this collaboration was the organization of a exclusive cocktail dinner after the Conecta Awards galawhich brought together key figures in the audiovisual field. This meeting allowed to strengthen ties, generate synergies and value the possibilities of the island, consolidating Ibiza as a place that combines professionalism, local talent and natural inspiration.
In addition, and on the other hand, the presence of the Autonomous Communities has also been notable in the context of the well-known Experiences Program. An initiative led by the Spain Film Commission which, financed by the Ministry of Industry and Tourism – Secretariat of State for Tourism (SETUR)has counted with the collaboration of the Illes Balears Film Commission to promote the connection between the country’s cinematographic heritage and alternatives for a more sustainable and innovative tourism. Thus, the film “Lucia and sex”.directed by Julio Medem and premiered 25 years ago, the work that has placed the island of Formentera at the epicenter of this initiative.
The day also included the presentation of the national Experiences Program and a round table on sustainable tourism. round table on sustainable tourismThe challenges and opportunities for linking film heritage and responsible tourism development with institutional participation were discussed, with the presence of Diana de la Cuadra, managing director of the ICIB.
